We are driven by culture! Autostrada Wielkopolska S.A. sponsors the jubilee edition of the Malta Festival

Support for cultural and artistic events forms one of the pillars of Autostrada Wielkopolska S.A. social activity. In line with the “We are driven by culture! slogan, the company became a sponsor of this year's jubilee 30th edition of the Malta 2020 Festival.

Autostrada Wielkopolska has been supporting the Malta Festival for five years. This year's edition is unique not only because of the 30th anniversary of the Festival, but also because of the conditions which the Artists have to face. The pandemic and coronavirus threat forced a change in the Festival's formula. A large part of the events moved to the network, and the audience were significantly reduced. However, the need for cultural experience and emotions associated with theatre is very strong in society. Autostrada Wielkopolska has been supporting drivers and health services in combatting against COVID-19 from the beginning. However, we also recognise that people’s higher needs such as contact with art and participation in cultural events must also be satisfied, especially in this difficult period. Therefore, to meet social and cultural expectations, Autostrada Wielkopolska supports this year's Malta Festival.

We are driven by culture! is a multifaceted idea underlying Autostrada Wielkopolska S.A. actions taken for the sake of culture in a broad sense and support for culture-forming activities. Our slogan also promotes the culture of driving and traveling on roads. Ensuring safety, spreading driving culture and taking up steps to promote safe road behaviour make an important part of the company's activity.

The road is the leitmotif of Autostrada Wielkopolska adopted in the materials promoting cooperation with the Malta Festival. This symbol fits in perfectly with the company's goal of ensuring safe and comfortable driving for all motorway users. The Malta Festival itself has also come a long way, evolving over three decades, developing its activities and expanding its program. Apart from enabling young artists to create, it allows for combining art and culture with discussions on current topics involving various participants.

– The Malta Festival has stayed for good in the cultural agenda of Poznań and we are glad to become Malta Festival partner again. This year's edition is unique because the festival is celebrating its 30th anniversary. Culture-making activities are permanently inscribed in our DNA and we hope that our common path with the Malta Festival will expand in the coming years – says Anna Ciamciak, spokesperson for Autostrada Wielkopolska S.A.